Chinese Bootleg DVD Marketing Needs a Little Work
China is well-known for its bootleg copies of Western intellectual
property, but it seems that the marketing aspects of the industry still
haven't perfected their work:
Chinese bootleg of OLDBOY remake features the best review quote. pic.twitter.com/tdV4vTgsMl
-- Hi, I'm Kevin Church (@Kevin_Church) February 26, 2014
In the American context, I would say that's an unnecessarily harsh
review. For better or for worse, American audiences are habituated to
watching English-language films and are unlikely to check out a Korean
movie. The remake is perfectly enjoyable. On the other hand, I'm not
sure why a Chinese audience would want to see it rather than the
original.
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