Things you know about Shake Shack: they make great burgers. Things you probably
don't know
about Shake Shack: anything that isn't the making-great-burgers thing.
That's why we compiled this list of 16 things you should know about
Danny Meyer's titular NYC burger chain, so you can drop some knowledge
the next time you're in line for a SmokeShack and need to kill some
time.
Shake Shack
1. Shake Shack began as a hot dog cart in NYC's Madison Square Park
In support of the Madison Square Park Conservancy’s first-ever art
installation, "I Heart Taxi", the cart was open for three straight
Summers from 2001-2003. The permanent kiosk didn't actually open until
June 2004. #TheMoreYouKnow
2. There's a separate window for booze and shakes
If you're waiting on line at the original location, go up and grab a
beer and a milkshake, then get back in line for your burger.
3. Aziz Ansari is a big fan
He's said one of the things he misses most about NYC is "not my friends
so much", but rather, Shake Shack. And yes, this is a video of him
giving an interview while waiting in line for burgers at the Madison
Square Park location.
4. Danny Meyer drew the idea for the "roadside burger stand" on the back of a napkin
And thankfully, he didn't then use it to wipe burger juice off his face.
Shake Shack
5. They've got a signature beer that's made exclusively for them by Brooklyn Brewery
It's called Shackmeister Ale, a name given to it by BK Brewery's head
brewmaster Garrett Oliver. They've also got their own wine made at
Frog's Leap Winery, which is cool, but not
gets-its-own-numbered-headline-in-this-story cool.
6. NYC has the most locations, but tied for second are Dubai (duh) and Istanbul (obviously)
They've got four each, beating DC, Philly, and Miami.
7. They're a great option if you're throwing a "Boy Dance Party"
Like, a really great one.
8. They recently won the Burger Bash at the 2014 South Beach Wine & Food Festival
Thanks to the "BurgerMeister", a cheeseburger topped with crispy, beer-marinated shallots and Shack sauce.
9. Danny Meyer said both Steak 'n Shake and Crown Candy Kitchen influenced the type of burger stand he wanted to open
You know, Crown Candy Kitchen. "St. Louis's oldest soda fountain", aka a
place in St. Louis you now kinda want to actually visit.
10. They've got a secret menu
Items include a grilled cheese made with buns instead of bread, and a peanut butter bacon burger.
11. They've recently started replacing their standard frozen, crinkle-cut fries with hand-cut, twice-cooked, skin-on fries
Sorry, crinkle-cut loyalists.
Shake Shack
12. Shake Shack breakfast sandwiches exist
There's a sausage, egg & cheese, a bacon, egg & cheese, and just
an egg & cheese, all served on toasted potato buns. Unfortunately,
the JFK Airport Shake Shack in Terminal 4 is the only location in the
world that serves them.
Shack Shack
13. Shake Shack launched a group running club in March 2013 called Shack Track and Field
They do a run once a month in NYC, Philly, DC, and Miami where you get
free beers and burgers at participating Shacks at the end of the run.
Definitely don't just show up at the end of one of these with running
clothes on and pretend you've been running though. Yeah... definitely.
14. They also have a table tennis league
But before you get too excited (crap, too late! Stop being so excited!),
it's not in NYC -- it's in Coral Gables. The Shake Shack table tennis
league (launched in February) is open to the general public and totally
free. Tournaments are held once a month and run in a bracket-style
format with the winner taking home a $75 gift card, and the
soon-to-be-coveted "Golden Paddle" trophy, which they hopefully use to
eat burgers.
15. As of 2009, the Manhattan Shacks outpace even McDonald's in sales per restaurant
That's according to
a NY Times article that says they pull in an average of $4 million a year each, compared to McD's $2.29 million.
No comments:
Post a Comment
Please leave a comment-- or suggestions, particularly of topics and places you'd like to see covered