Google Wants to Connect You With a Plumber
- BY CHLOE ALBANESIUS
- AUGUST 30, 2015 04:36PM EST
- 2 COMMENTS
Google will vet listings that connect users with plumbers, handymen, locksmiths, and house cleaners.
Uh-oh. That leaky pipe needs a plumber stat. A quick Internet search pulls up page after page of possibilities, but who's available right now and won't rip you off?
A new service from Google wants to connect you with reputable home services right from its search results page. As The Wall Street Journal reported, the search giant will add listings to its sponsored results that connect users with plumbers, handymen, locksmiths, and house cleaners that have been vetted by Google.
Right now, it's only live in San Francisco. But Google users there will be able to search for help and contact those listed in Google's search results without ever leaving the page, the Journal said.
The move is part of Google's AdWord Express for small businesses, and participants must pass a background check and other tests before being added to search results.
The move could be a headache for rival services like Angie's List or Yelp, as well as start-ups like TaskRabbit and Handy.
Yelp has taken Google to task for favoring its own products in its search results. A Yelp-sponsored study released in June argued that Google knowingly serves up its own content in search results, even when it's not as good as competing sites, and consumers are being harmed by this anticompetitive behavior.
Back in 2011, Yelp also faced off against Google on Capitol Hill and accused it of threatening to pull Yelp content from search entirely if Yelp didn't allow Google to use Yelp content on its Place pages.
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That and other complaints have prompted an EU investigation into Google's search tactics; it was cleared of any wrongdoing in the U.S.
But larger rivals are also dabbling in home services. In March, Amazon got into the handyman business with Amazon Home Services, a new marketplace for on-demand professional assistance. The site lets you find professionals in your area that can help you with all kinds of chores around the house — from gutter cleaning and TV wall mounting to iPhone repair and car stereo installation.
Google, Amazon, and others have already been testing home-delivery services, butRe/code this month said Google would shut down delivery hubs in San Francisco and Mountain View.
Chloe Albanesius has been with PCMag.com since April 2007, most recently as Executive Editor for News and Features. Prior to that, she worked for a year covering financial IT on Wall Street for Incisive Media. From 2002 to 2005, Chloe covered technology policy for The National Journal's Technology Daily in Washington, DC. She has held internships at NBC's Meet the Press, washingtonpost.com, the Tate Gallery press office in London, Roll Call, and Congressional Quarterly. She graduated with a bachelor's degree in journalism from American University... MORE »
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