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It used to be that executives decided on a pop song and had it
played on the radio to familiarize people with it, but now the process
is more data driven — record executives look at data about what songs
people like online and make decisions about who to sign and what to play
based on that.
Derek Thompson of The Atlantic says the process is making pop music much more bland because people like to hear music that sounds familiar.
Derek Thompson of The Atlantic says the process is making pop music much more bland because people like to hear music that sounds familiar.
Guest
- Derek Thompson, senior editor at The Atlantic. He tweets @DKThomp.
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Source: NPR